Nurtle on Instagram: "Pepsi released a Super Bowl commercial featuring a polar bear, a character long associated with Coca-Cola’s holiday advertising. In the ad, the bear sits in a stark white room with a can of Pepsi placed beside a can of Coca-Cola, directly referencing Coke’s decades-old mascot without naming it. The visual is deliberate, leaning into the rivalry between the two brands rather than subtle parody. Coca-Cola’s polar bears were first introduced in the early 1990s and became one o
Nurtle on Instagram: "Pepsi released a Super Bowl commercial featuring a polar bear, a character long associated with Coca-Cola’s holiday advertising. In the ad, the bear sits in a stark white room with a can of Pepsi placed beside a can of Coca-Cola, directly referencing Coke’s decades-old mascot without naming it. The visual is deliberate, leaning into the rivalry between the two brands rather than subtle parody. Coca-Cola’s polar bears were first introduced in the early 1990s and became one o
68.9K views8 months ago
Instagramtherealnurtle
PEPSI launches commercial with Coca-Cola's Polar Bears and recreates Coldplay's controversial KIS...
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PEPSI launches commercial with Coca-Cola's Polar Bears and recreates Coldplay's controversial KIS...
26.6K views8 months ago
YouTubeNueva News
A soda war is brewing. Pepsi Zero Sugar's Super Bowl 60 commercial, "The Choice," features a cola-loving polar bear who takes the Pepsi Challenge and chooses Pepsi over Coca-Cola Zero Sugar, triggering an existential crisis that leads to a journey of self-discovery culminating in a Coldplay concert kiss cam moment. Directed by The Academy -winner Taika Waititi, who also cameos as the bear's therapist, and set to Queen's "I Want to Break Free," the ad is rooted in real data. According to the bran
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A soda war is brewing. Pepsi Zero Sugar's Super Bowl 60 commercial, "The Choice," features a cola-loving polar bear who takes the Pepsi Challenge and chooses Pepsi over Coca-Cola Zero Sugar, triggering an existential crisis that leads to a journey of self-discovery culminating in a Coldplay concert kiss cam moment. Directed by The Academy -winner Taika Waititi, who also cameos as the bear's therapist, and set to Queen's "I Want to Break Free," the ad is rooted in real data. According to the bran
101.1K views8 months ago
FacebookAdweek
LivestreamTV on Instagram: "Pepsi released a commercial where Polar Bears discover that they like Pepsi more 🐻‍❄️🥤 If your life needs drama we’re spilling EVERYTHING on 2.8 - @pepsi #Pepsi #SuperBowl #Streaming"
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LivestreamTV on Instagram: "Pepsi released a commercial where Polar Bears discover that they like Pepsi more 🐻‍❄️🥤 If your life needs drama we’re spilling EVERYTHING on 2.8 - @pepsi #Pepsi #SuperBowl #Streaming"
2.3K views8 months ago
Instagramlivestreamtv_
Inside History on Instagram: "Pepsi has unveiled its 2026 Super Bowl commercial, “The Choice,” a daring move in the enduring cola wars. The ad puts Coca-Cola’s iconic polar bear mascot through a blind taste test, where he unexpectedly prefers Pepsi Zero Sugar over Coke Zero Sugar, playfully challenging the rival brand’s image and flipping a beloved cultural icon on its head. Directed by Oscar-winning filmmaker Taika Waititi, who also stars as the polar bear’s therapist guiding him through an exi
Inside History on Instagram: "Pepsi has unveiled its 2026 Super Bowl commercial, “The Choice,” a daring move in the enduring cola wars. The ad puts Coca-Cola’s iconic polar bear mascot through a blind taste test, where he unexpectedly prefers Pepsi Zero Sugar over Coke Zero Sugar, playfully challenging the rival brand’s image and flipping a beloved cultural icon on its head. Directed by Oscar-winning filmmaker Taika Waititi, who also stars as the polar bear’s therapist guiding him through an exi
3.3M views8 months ago
Instagraminsidehistory
Creator on Instagram: "Pepsi just pulled one of the boldest Super Bowl stunts in advertising history — flipping the script on Coca-Cola by hijacking its iconic polar bear. In a move that instantly reignited the cola wars, the ad features Ben Stiller as the bear’s therapist, blending satire, nostalgia, and rivalry into one unforgettable moment. Set to Queen’s “I Want to Break Free,” the commercial doesn’t just sell soda — it makes a statement. This wasn’t subtle, and that’s exactly why it worked.
Creator on Instagram: "Pepsi just pulled one of the boldest Super Bowl stunts in advertising history — flipping the script on Coca-Cola by hijacking its iconic polar bear. In a move that instantly reignited the cola wars, the ad features Ben Stiller as the bear’s therapist, blending satire, nostalgia, and rivalry into one unforgettable moment. Set to Queen’s “I Want to Break Free,” the commercial doesn’t just sell soda — it makes a statement. This wasn’t subtle, and that’s exactly why it worked.
17.6K views8 months ago
Instagramcreator
Buzz Queue on Instagram: "Did they just hijack 30 years of branding? 😳 Pepsi’s new ad features a polar bear—historically Coca-Cola’s iconic mascot since 1993—literally “breaking free” to drink a Pepsi Zero Sugar. It’s a direct shot at their biggest rival during prime ad season. Coca-Cola’s polar bears were created by Ken Stewart in 1993 and have been a staple of their winter marketing for over three decades. W Marketing or L Petty? #Buzzqueue #ColaWars #PepsiVsCoke"
Buzz Queue on Instagram: "Did they just hijack 30 years of branding? 😳 Pepsi’s new ad features a polar bear—historically Coca-Cola’s iconic mascot since 1993—literally “breaking free” to drink a Pepsi Zero Sugar. It’s a direct shot at their biggest rival during prime ad season. Coca-Cola’s polar bears were created by Ken Stewart in 1993 and have been a staple of their winter marketing for over three decades. W Marketing or L Petty? #Buzzqueue #ColaWars #PepsiVsCoke"
8K views8 months ago
Instagrambuzzqueue
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Pepsi Super Bowl ad brings back the cola war
7K views8 months ago
YouTubeBYU Universe
0:44
Pepsi has unveiled its Super Bowl commercial, reviving the soda wars by stealing Coca-Cola’s legendary polar bear #pepsi #cocacola #polarbear #superbowl #commercial
5K views8 months ago
TikTokfastfwdclips
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Video of the Day: Pepsi Super Bowl ad brings back the cola war
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Pepsi Stole Coke's Polar Bear?!
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YouTubeThe Money Myth
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Pepsi Coca-Cola's own Polar Bear 💀
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Why Pepsi Used Coca-Cola’s Bear in an Ad 🤔
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Wait... Did Coca-Cola Just Expose Pepsi In This Epic Polar Bear Roast?! 💀
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Coca Cola response to Pepsi 'COLDEST' diss ad?
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Pepsi vs Coca-Cola: The Blind Taste Test
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Nacho on Instagram: "Pepsi has unveiled its 2026 Super Bowl commercial, “The Choice,” a daring move in the enduring cola wars. The ad puts Coca-Cola’s iconic polar bear mascot through a blind taste test, where he unexpectedly prefers Pepsi Zero Sugar over Coke Zero Sugar, playfully challenging the rival brand’s image and flipping a beloved cultural icon on its head. Directed by Oscar-winning filmmaker Taika Waititi, who also stars as the polar bear’s therapist guiding him through an existential
20.7K views8 months ago
Instagramnacho1999brown
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Pepsi really pulled up with the **polar bear ad** #usa
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YouTubeMplunk
0:16
Pepsi or Coke? The Bear Decides. #animalshorts
1.3K views8 months ago
YouTubeanimals-days
@historicalmedias on Instagram: "Pepsi has unveiled its 2026 Super Bowl commercial, “The Choice,” a daring move in the enduring cola wars. The ad puts Coca-Cola’s iconic polar bear mascot through a blind taste test, where he unexpectedly prefers Pepsi Zero Sugar over Coke Zero Sugar, playfully challenging the rival brand’s image and flipping a beloved cultural icon on its head. Directed by Oscar-winning filmmaker Taika Waititi, who also stars as the polar bear’s therapist guiding him through an
15.8K views8 months ago
Instagramhistoricalmedias
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Pepsi’s Polar Bear vs Coke’s Hulk and Ant-Man 💀
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YouTubeNomerz
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Coke vs Pepsi: The Funny Polar Bear Switch Up
1.3M views8 months ago
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Pepsi’s Super Bowl Polar Bear Ad Is Funny After Visiting Coca-Cola Store 🥤
4.2K views8 months ago
YouTubeHot On The Street
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Pepsi is poking the bear again. 🫵 A Super Bowl ad for Pepsi Zero Sugar touts a new victory in the Pepsi Challenge, the decades-old sampling program revived in 2025, using a conflicted polar bear that evokes rival Coca-Cola without ever naming it. Led by BBDO and the Pepsi Content Studio, “The Choice” bets that taste—and a bit of goofy bravado—is still the most persuasive case Pepsi can make, a claim the brand has spent the past year testing in the real world. “This is not about cola wars,” said
137.6K views8 months ago
FacebookAd Age
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Cinematically approved on Instagram: "Pepsi’s Super Bowl 2026 commercial takes a playful approach to the cola rivalry by featuring a polar bear, an animal closely associated with Coca-Cola, as the main character. In the ad, “The Choice,” the bear joins a blind taste test and unexpectedly picks Pepsi Zero Sugar over Coke Zero Sugar. The surprising decision leads to humorous, therapy-style moments that show the bear questioning his identity. Directed by Taika Waititi, the commercial uses comedy an
2.8K views8 months ago
Instagramcinematically_approved
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Pepsi’s Comeback Was Unexpected 💀💪
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YouTubeRydrfilm
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PEPSI STOLE THE COCA COLA POLAR BEAR!
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Coca-Cola Humbled Pepsi 💀
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Super Bowl 2026: How Pepsi Turned Coca Cola's AI Mistake Into Their Best Ad #marketingstrategy
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Coke vs Pepsi Went Too Far 🥤⚔️
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