Coca-Cola — what Gen Z has dubbed a “fridge cigarette” – is seemingly leaning into internet memes with a Marlboro-esque ...

Brands are learning a hard truth: moving fast is only considered an advantage when your outputs are concise, accurate, ...

On June 2nd, a political social media movement took place. But what was the real online impact and aftermath of #blackouttuesday? Here are some interpretations, based on campaign coverage and ...

Bloomberg has appointed a global head of communications for growth markets and public policy.

How Spotify used nostalgia and user data to drive engagement for its milestone birthday.

After a KitKat truck was stolen just before Easter, the agency behind the ensuing "KitKat heist" has shared how it owned the narrative.

Anthropic urged AI labs to conduct similar reviews following incidents involving OpenAI and its own models.

Chipotle Mexican Grill, Qdoba, Fuzzy’s Taco Shop offer ‘guac-ing’ National Avocado Day deals From ‘Love Island’ partnerships ...

The fast-food chain appointed Ruder Finn as its communications AOR for North America following a review.

The holding company’s comms segment reported $112 million in organic net revenue in the quarter. by Jess Ruderman ...

The agency’s pricing tool tackles a major influencer marketing inconsistency. by Emmy Liederman ...

Edelman 2024 global revenue shrinks 4.9% as it slips back under $1 billion. From PR Week ...