With more consumers craving interaction and experiences from brands, agencies have elevated the events management space into a key cog of the integrated, digital communications sphere. Big improvement ...

Coca-Cola — what Gen Z has dubbed a “fridge cigarette” – is seemingly leaning into internet memes with a Marlboro-esque ...

Brands are learning a hard truth: moving fast is only considered an advantage when your outputs are concise, accurate, ...

Success at the 2026 World Cup wasn’t about being the loudest brand, it was about becoming part of the culture, says Golin ...

The retailer follows Walmart, Ford, Tractor Supply, Molson Coors and McDonald’s in retreating from DEI commitments. (Photo by Scott Olson/Getty Images). MINNEAPOLIS: Target is the latest company to ...

On June 2nd, a political social media movement took place. But what was the real online impact and aftermath of #blackouttuesday? Here are some interpretations, based on campaign coverage and ...

To receive full access to PRWeek's content subscribe today and receive: Unrestricted access to all Essential and Insights ...

Amy Brown “laid out the facts” in a Twitter thread on Thursday. DUBLIN, OH: Amy Brown, the former "sass master" behind Wendy’s Twitter account, tweeted on Thursday that she had “some things to say” ...

A weekly roundup of app and tech news.

PR leaders forecast that 2026 will see clients prioritize in-house talent and AI integration, forcing agencies to pivot to specialized teams and measurable business outcomes.

Deitelzweig explains why the new office is essential to the renewal of cities but has to provide more than lobbies with expanses of white marble to attract tenants.

Bloomberg has appointed a global head of communications for growth markets and public policy.