An Edmonton senator is joining 40 other members of the Senate in calling for a ban on all advertising related to online ...

Superfly, the experiential marketing and live event firm known for its part in creating and running major festivals including ...

The College Football Playoff has hired Golden Knights executive Eric Tosi as chief brand marketing and communications officer ...

Arlington-based REV Entertainment, the official sports and entertainment partner of the Texas Rangers, today announced it has purchased two ...

Sports marketing opportunities are more varied than ever before. But capitalizing on them requires more than chasing trends. It requires a disciplined process - one that brings media, creative and ...

The College Football Playoff is adding a new executive from the NHL's Vegas Golden Knights to be its new Chief Brand ...

Networks and platforms anchored by live sports are benefiting from stable viewership and pricing power, while general ...

Baseball isn't the only sport pushing advertising with logos on players' gear, either. The NBA and NHL have both been ...

With Main Street Sports Group possibly being sold or shuttered in the coming days, 29 NBA, NHL and MLB teams could be looking for new local TV partners, and multiple franchises are already in ...

Kendall Jenner stars in Fanatics Sportsbook’s first Big Game commercial, launching the “Bet on Kendall” campaign with humor and internet lore.

Range will launch a new live division with experiential opportunities across sports, entertainment, music and more. The deal ...

Range Sports said it had experiential agency Superfly, known for its facility with landmark music festivals as part of a bid to offer more opportunities tied to live events across sports, ...