For decades, the natural products industry has worked tirelessly to educate consumers, healthcare professionals, and policymakers that nutrition, supplementation, and lifestyle deserve a greater role ...

Dietary supplements made primarily from the hulls of the black walnut tree’s fruit, are valued for digestive support.

Amazon’s substantiation requirements reflect a broader shift across the dietary supplement industry, where retailers, marketplaces, and consumers are increasingly demanding evidence behind product ...

From FDA modernization to AI-driven compliance, learn how industry leaders are preparing for the next era of dietary ...

The American College of Physicians is calling for major changes to dietary supplement regulation. NPA and CRN respond with ...

Store brands continue to gain momentum, surpassing national brands in unit sales during the first half of 2026.

Catch up on the latest happenings across the natural products industry, from new partnerships and product innovation to ...

Explore the approved health claims for this branded botanical ingredient and what they mean for product development.

MAHO has announced the educational programming lineup for their 2026 MAHO Summer Splash Convention & MAHO Expo.

WholeFoods Magazine is your one-stop resource for health and nutrition articles. We provide important information regarding industry news, research, and trends.

In this episode of the Natural View, we welcome certified OB/GYN and international lecturerDr. Joel Evans. Dr. Evans is Founder and Director of The Center for Functional Medicine, where he practices ...

CRN is asking the U.S. Supreme Court to review New York's dietary supplement age-restriction law on First Amendment grounds. Texas is investigating heavy metals in protein powders, while NPA says ...