Giulia Mazzei crossed from client to agency in January 2026, joining London-based agency Greenpark as Influencer Marketing ...

Brand marketers evaluating YouTube sports creators by subscriber count alone are missing a fuller picture of partnership ...

Follower count is a weak predictor of what a B2B influencer charges, according to a pricing guide published this month by ...

Passionfroot, the Berlin-based platform for B2B creator marketing, has raised a $15 million Series A led by Insight Partners, ...

Syracuse University has named Ryan Schram, a 13-year veteran of the Influencer Marketing company IZEA, as the inaugural ...

BuzzFeed Studios has entered a partnership with vertical-drama studio muVpix to produce more than 100 microdrama titles over the next two years, the companies announced. The slate will launch across ...

New York Times bestselling author and creator Drew Afualo is moving her weekly podcast “The Comment Section” to Acast. The show will also begin releasing full episodes on YouTube, expanding beyond its ...

A new report from MillionPodcasts finds that 77.1% of active English-language video podcasts carry no detectable sponsorship ...

Twelve hours after a video about “ADHD superpowers” went viral, Connor DeWolfe‘s comment section was already placing an order. Hundreds of followers wanted the same thing: the phrase “Follow the ...

In June, Reign Maker Group, the Los Angeles-based Creator Economy holding company co-founded by Jonathan Chanti and Brad ...

Most streaming platforms pay creators based on how many people watched. MovieMe pays them based on how long those people ...

Snap has reached a tentative settlement in a lawsuit alleging its platform harms the mental health of children and young adults, avoiding a jury trial scheduled to begin later this month, Bloomberg ...