L’Oréal debuted its handheld smart makeup applicator targeted specifically at those with limited hand and arm mobility. The Hapta makeup tool was designed by L’Oréal’s team of scientists and engineers ...

Long days, loud music, and nonstop dancing call for makeup that stays on from sunrise to encore. We’ve got L’Oreal, E.L.F., and all the essentials.

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L’Oréal is bringing inclusivity to the makeup chair in 2023. The beauty giant announced on Jan. 3 that the brand will be releasing the world’s first handheld lipstick applicator designed for people ...

Posts from this topic will be added to your daily email digest and your homepage feed. The company is also working on Hapta, an accessible lipstick applicator that helps those with limited hand and ...

In an effort to expand accessibility for beauty consumers, L’Oréal last week showcased its new handheld, computerized makeup applicator called HAPTA. HAPTA will be piloted through L’Oréal brand ...

NEW YORK & CLICHY, France--(BUSINESS WIRE)--L’Oréal and Perfect Corp. announce a global partnership that integrates makeup collections from L’Oréal brands worldwide in YouCam Makeup, the award-winning ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

Many of us swipe on our favorite lipstick, mascara or blush in an easy breezy manner, without much physical effort. But there are millions of people for whom applying makeup poses a much bigger ...

And now, his signature looks—such as a red lips, high-lit skin, and sharp-winged liner—have helped him earn his latest opportunity with the iconic L’Oreal Paris. “Becoming the global makeup artist and ...

We are knee deep in Beauty and the Beast hype and with just over one month to go until the film is released, we're pulling all the petals off our single rose in anticipation. If like us you can't wait ...