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Let’s be honest. Trucks long ago transitioned from necessary, need-centered vehicles into outright lifestyle symbols, at least for most owners living in the U.S. There’s just simply no way Ford could ...

Despite early demand and generous tax incentives, the Lightning never reached profitability, with Ford unable to sell the truck at a price that covered its expenses. The losses forced a strategic ...

Trucks stopped being simple a long time ago. It’s tough to pin down exactly when the switch occurred, but now, we have electrified pickups and workhorses that can tow a trailer with the driver’s hands ...

Ford's CEO says American customers "have spoken" after the automaker released a slate of large EVs to lackluster sales. Ford reported $4.8 billion in annual losses for its EV division. It expects to ...

Last year, I was fortunate enough to get some seat time in a 675-hp 2025 Chevy Silverado SR built by Fox Factory Vehicles. The truck was great-looking and quick, and it clearly highlighted the sport ...