TikTok is building its biggest music-marketing campaign of the year around Madonna. The centerpiece is the “iHeartRadio and TikTok LIVE Premiere with Madonna,” streaming on July 2 from the album’s ...

TikTok's in-app shopping system could be the next big frontier for food companies, with large brands including PepsiCo, Mars and Hershey beginning to more heavily engage with the social media app.

TikTok — already commanding more than 200 million American users — has spent the past eighteen months quietly rebuilding itself from a short-video platform into something closer to a digital operating ...