Doritos is removing its logo from its advertising as the PepsiCo-owned snack brand unveils a campaign targeting ad-adverse Generation Z. The "Another Level" campaign will remove all logos and mentions ...
UGC, or user-generated content, is experiencing a new boom, with help from TikTok. Advertisers are embracing paid UGC as a cheap, authentic form of promotion. And creators are finding it a lucrative ...
Southwestern China city Chongqing is set to invest RMB 15B ($2.17B) to build a film and television industry development including studio space, tourist town, theme park, training center and offices.