The AI data-center boom means a spike in chip costs — but lots of products needs chips. You're going to pick up the tab.

Tim Cook says Apple price increases are “unavoidable" as AI demand drives up memory chip costs, calling the supply crunch a ...

Apple products are almost always pricier than their competitors, something enthusiasts jokingly call the "Apple Tax." ...

Prices displayed are informational. Learn more If you’re in the market for a new Apple device later this year, you should ...

Apple CEO Tim Cook has confirmed that price hikes for iPhones, Macs and iPads are coming as soaring memory and storage chip ...

Apple plans to increase product prices due to rising memory chip costs, with CEO Tim Cook calling the hikes "unavoidable" ...

You could soon pay more for iPhones, Macs, iPads, and other devices as Apple faces soaring costs for memory and storage chips ...

Macworld reports on speculation that Apple may introduce a subscription tier for Apple Intelligence, moving beyond the ...

It's unclear when things will get more expensive, but Apple is expected to reveal its new iPhones in the autumn, and these ...

Apple appears poised to take the rare step of increasing prices to deal with what CEO Tim Cook called an "unsustainable" ...

Under Tim Cook, Apple has rarely tried to own the first headline. The goal has been to become the eventual default.

Tim Cook is the chief executive officer of Apple and a member of its board of directors. Since succeeding co-founder Steve Jobs, Cook has led the company through a period of substantial expansion, ...