Fast-food sticker shock has become a real thing. In my three decades of covering the industry, it was only recently that I have looked at a fast-food menu board and been surprised at combo meals ...

Value meals have been the industry's most reliable traffic driver for the past two years as consumers squeezed by inflation ...

I want to pretend I am above Taco Bell, but let's be real. This fast food icon is just that — an icon. When I'm looking for a cheat meal, Taco Bell is a solid go-to, so when I found out they had a new ...

Fast food chains are increasingly turning to value meals to win back customers feeling the strain of inflation and tighter household budgets. With everyday costs rising, many diners are becoming more ...

Taco Bell likes to keep its menu fresh with new items, and even its value menu gets a revamp here and there. Whether you just want a quick snack or order several items to create a fully customized ...

Most Americans no longer see fast food as a good value, according to a recent Lending Tree survey. "Seventy-eight percent of consumers view fast food as a luxury because it’s become increasingly ...

Taco Bell launched a $3 Luxe Value Menu in January featuring 10 items, five of which are new. Now the chain is pushing deeper into that price point with a $3 Chili Cheese Menu test in the Louisville, ...