Bras aren't just for lift and coverage — they're also tools to enhance your style and help you express yourself. Have you ever tried any of these extreme, specialty bras? If not, Honeylove recommends ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." When it comes to upper undergarments, it often feels like there are two options: bra or braless. But ...

MINNEAPOLIS — Small-business owner Jen Swendseid started with passion and purpose. Her business, Heart & Core, was inspired by a 2007 shopping trip for a sports bra for Swendseid’s late mother. Bonnie ...

Update, March 14, 2022: Athena Kasvikis, a Greece native and the creator of Behave Bras, appeared on the March 11 episode of ABC's Shark Tank, hoping to raise $150,000 for 10% equity in her specialty ...

SYLENE LAUNCHES WEB SITE: Sylene of Washington, a specialty lingerie and swimwear boutique, launched it first e-commerce Web site this month. Products available at sylenedc.com include bras, panties, ...

Retailers are capitalizing on bra fittings, now standard practice in many stores, expanding the concept into new categories, such as foundations, shapewear and swimwear. Offering more special sizes, ...