Forbes contributors publish independent expert analyses and insights. I cover major developments in the retail industry. Amazon introduced Rufus, a consumer chatbot which uses artificial intelligence ...

Rufus, Amazon’s recently launched, shopping-focused chatbot, is getting ads soon. That’s according to a changelog published by Amazon this week (first spotted by AdWeek), which states that sponsored ...

Amazon’s AI-powered shopping assistant, named “Rufus,” is now live for all U.S. customers in the Amazon mobile app, the retailer announced on Friday. The assistant, which lives on the bottom right of ...

Rufus is an open-source program that creates bootable USB sticks for Windows installation and more. Compared to Microsoft’s Media Creation Tool, Rufus offers many more options for configuration setup.