Rakuten, a cash back shopping platform, released a new study in conjunction with The Harris Poll, revealing a disconnect between shopper brand loyalty and retailer confidence. More than half (55%) of ...

With a background in journalism and counseling, Penny Min blends analytical research with real-world insight to help readers make informed financial decisions. At Forbes Marketplace, she specializes ...

American shoppers can now earn rewards by shopping at thousands of stores, under a new partnership launched Thursday. Cash-back company Rakuten has partnered with rewards program Bilt just in time for ...

TOKYO – Rakuten, a cash back shopping platform, has released a new study in conjunction with the Harris Poll, revealing a disconnect between shopper brand loyalty and retailer confidence as economic ...

55% of shoppers will be looking for the lowest prices when shopping, while only 5% of retailers believe shoppers will forego loyalty to trade down for cheaper brand alternatives Retailers understand ...

SAN FRANCISCO, July 22, 2025 /PRNewswire/ -- Rakuten, the leading Cash Back shopping platform, today announced the launch of the Rakuten American Express® Card in the U.S., exclusively for Rakuten ...

Holiday shoppers, get ready: Bilt and Rakuten just launched a powerful new partnership that starts TODAY, letting over 5 million Bilt Members redeem Cash Back rewards from Rakuten for Bilt Points just ...

Right now, Rakuten is offering 95% cash-back (or 95x Amex or Bilt Points) per $1 spent on a LifeLock subscription. This offer comes and goes, and it usually lasts for just a day, so you should act ...

(RTTNews) - Rakuten announced the launch of the Rakuten American Express Card in the U.S., exclusively for Rakuten members. With the Rakuten Card, cardholders will receive an extra four percent Cash ...

Why It’s Great: Rakuten partners with over 3,500 retailers to offer cash back on purchases. Shop through the Rakuten app, browser extension, or website to find deals on everything from clothing to ...