Discover how to grow your company with strategic business development processes involving effective strategies, critical steps, and essential skills for success.

Market development and market penetration were two of four distinct company growth strategies identified by Igor Ansoff in a 1957 "Harvard Business Review" article. Product development and product ...

Frank Robinson promoted the term minimum viable product (MVP) in 2001. He defines it as a “right-sized product, big enough to cause adoption, satisfaction, and sales.” But that's not the most ...

Recycling market development is not a new concept. In the 1990s, the U.S. Environmental Protection Agency (EPA) created programs to try to drive recycling and recycled-content use and purchasing.

Market situations change, so it makes sense to change up your product mix as well. Your product development strategy is a path forward in an evolving marketplace, keeping your business relevant and ...

In an era where speed, relevance and precision define winners, companies can no longer afford to guess what their customers want. Traditional market research—think surveys, focus groups and quarterly ...

Sign up for The Morning Report with all your must-read news for the day. For the second time in two years, the city of San Diego has nixed a plan to transform a city ...

Well-designed carbon markets have the potential to improve environmental conditions while generating revenue for communities, but a thorough understanding of regulatory and governance architectures, ...

MemeToro has announced an expanded prediction-market strategy as part of its broader ecosystem development roadmap, introducing additional forecasting infrastructure designed to support participation ...