Well, that’s exactly what Brick My World offers. This innovative app is here to make custom Lego creation fun and accessible for everyone, whether you’re a seasoned builder or just getting started. By ...

Lego and The Pokémon Company unveil more than 10 new Lego Pokémon sets that use innovative Smart Play tech with expensive ...

The new Lego Pokémon Smart Play sets come as 12 "all-in-one" sets (which include one Lego Smart Brick, charger, and Smart ...

Small speakers hum as two "Star Wars"-themed Lego lightsabers clash. Lights beam from the top of a Lego-built airplane. A roaring engine sound kicks in as multiple vehicles race across the floor. It's ...

LEGO’s partnership with The Pokémon Company has expanded its collection to include 17 new Pokédex entries, but not in a way ...

Lego has unveiled Smart Bricks - tech-filled versions of its small building blocks - which it says will bring sets to life with sound, light and reaction to movement. However, the new product range ...

Whether you're Lego-curious or a devotee of the church of the colored brick, you can now turn your real world into model versions without any bone of creativity, thanks to this clever tech. Create a ...