Lego, Smart Tag
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Lego’s iconic brick is getting its biggest upgrade since the modern design was unveiled in 1958: meet the Lego Smart Brick.
Lego will soon release the first wave of its new interactive SMART Play sets, starting with three Star Wars sets that launch on 1 March 2026.
After months of rumours, Lego has lifted the lid on its largest Star Wars set to date – the Lego Star Wars Death Star Ultimate Collector Series. Comprised of 9,023 pieces, including 38 minifigures, the build is enormous. It also comes with a pretty huge ...
The Lego Death Star is now available at the Lego store. The Lego Death Star sells for $999.99. Lego has released a new Death Star building set as part of its Ultimate Collector Series. Included with the set are 38 minifigures, such as Darth Vader, Obi-Wan ...
LEGO reveals its Smart Play system, which uses a Brick, Tag, and Minifig system to bring greater interactivity to its sets.
(NEXSTAR) — For LEGO fanatics, there may be no kits more exciting than the company’s Star Wars lineup, like the Landspeeder, Imperial Star Destroyer, and any version of the Millennium Falcon. If you’re looking to add to your collection of Star Wars ...
Lego just dropped a bombshell in the Star Wars universe — and no, it’s not another X-Wing remake. This fall, the brand-new UCS Death Star set is making its long-awaited debut, and it’s one of the most ambitious builds Lego has ever released.
The most expensive Lego set to date, and the only one to nearly hit a four-figure price tag, will release next month, the toy company announced on Thursday, Sept. 4. The Ultimate Collector Series Death Star, inspired by the moon-sized space station from ...
Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart technology to your Lego builds, thanks to a new smart brick. It's not just a lone brick,
Whispers once spread throughout the galaxy far, far away about the Emperor’s secret project. Recently rumors have swirled in our own galaxy that LEGO was also building something big. Really big. Now the iconic toy company has confirmed it’s true.