The Golden Ratio might be design’s biggest myth, but that’s not to say that it’s useless. Aesthetics aside, the Fibonacci Sequence upon which the Golden Ratio is based is a very useful formula for ...

Our eyes are attracted to beautiful things, and designers exploit this fact to make us want their products. And what we find attractive can very often be described through a simple proportion—the ...

Inspired by the golden ratio, mathematician Edmund Harriss discovered a delightful fractal curve that no one had ever drawn before. But it’s not just a pretty picture, it contains some lovely theory – ...

Plato’s words continue to echo truth to this day. Architects, for example, must carefully map out their creations in an orderly fashion. While there are endless ways to do that, ancient architects ...