Ultimately, we are shifting to an environment where success lies in anticipating what customers want before they ask for it.

Do you know that 82% of customers read online reviews at least sometimes before purchasing items? You should read them too because customer reviews offer great insight into your target clientele’s ...

Cultural sensitivity matters. Sentiment systems now account for cultural nuances, which helps support global trust and better customer relationships. Throughout my three and a half decades in the ...

Open text analysis empowers companies to harness AI, scale insights and deliver better customer experiences to improve retention and growth. Delivering superior customer experiences (CX) is a powerful ...

As customer expectations continue to shift and escalate, businesses are turning to AI-driven technologies—particularly advanced sentiment analysis solutions—for the detailed insights they need to ...

Understanding customer feedback is important to improve products and services, enhance customer satisfaction, and drive business growth. Several customer feedback analysis tools have emerged to help ...

Every product manager knows the sting of launching a feature that falls flat. Hours of engineering, design, and testing can vanish into obscurity if the problem wasn’t worth solving. The antidote is ...