Even the best marketing organisations can step in it from time to time, and Coca-Cola did so with a vengeance last week in Mexico thanks to the astonishingly tone deaf ad above. The ad (thankfully ...

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Forbes contributors publish independent expert analyses and insights. I write about Corporate Comms, Marketing and Technology. Coca Cola launched a new AI-produced Christmas ad. Consumers see ...

Coca-Cola’s latest holiday ad, launched on November 5, 2025, was a grand experiment in the use of artificial intelligence for creative visual generation. Despite the involvement of a hundred-strong ...