The company has revised its full-year revenue forecast upward to as high as $45.2 billion, citing a strong dollar, robust engagement, and traction with its ad-supported tier

Netflix posted strong second-quarter earnings today (July 17), with revenue jumping 16 percent year-over-year to $11 billion and profit surging 45 percent to $3.1 billion. The streaming giant credited the surge to recent subscription price hikes, a booming ad business and a global lineup of hit content.

Netflix unveils 'Sakamoto Days' weekly episodes, 'My Melody & Kuromi' premiere date, and 'Cyberpunk: Edgerunners 2' at Anime Expo 2025.

Many Wall Street analysts keep boosting their stock price target as the streaming giant's shares have gained around 40 percent so far this year.

Netflix released its biannual viewership report on Thursday ahead of its second-quarter earnings call. The findings represent engagement numbers for the first six months of 2025, which equate to about 99% of what was watched between January and June.

In Netflix’s new measure, its global hit “Bridgerton” generated 625 million hours of viewing across the platform in its first month on Netflix, a run that began Dec. 25, 2020.

Recently, significant changes have been occurring. As anime becomes more mainstream, the sub vs. dub discussion is also evolving in ways that some longtime fans might not have anticipated. A new Netflix report offers insights into viewing habits that point to a future of greater flexibility and inclusivity in the anime industry.

The two accounted for 20 percent of all television viewing time in the United States in May — 12.5 percent for YouTube, 7.5 percent for Netflix, according to Nielsen. The next closest streaming competitor is Disney, whose multiple streaming services (Disney+, Hulu, ESPN+) together accounted for 5 percent of TV time in May, Nielsen said.